DIY Builds
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How do I start a woodworking business on Etsy?

8 Steps to Start Selling Woodworking Items on Etsy STEP 1: Determine What to Sell. ... STEP 2: Plan for Packing Items. ... STEP 3: Batch Out Your Builds. ... STEP 4: Build your Brand Images. ... STEP 5: Take EXCELLENT Product Photos. ... STEP 6: Create your Etsy Account. ... STEP 7: Build your Product Listings. ... STEP 8: Focus on the CUSTOMER.

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With hundreds of thousands of shops on Etsy, it is really important that you do whatever you can to make yourself stand out. An easy way to do this is to build a strong brand image. Like your logo and shop banner. I recommend using Canva.com to do this. It's free to join and they have tons of templates you can use to help design your logo and brand images. You can always pay a professional to design your logo, but there are so many free resources out there, I’d recommend giving it a try first and if you don’t like the way it looks, pay someone to do it for you. I KNOW we haven’t even created an Etsy account yet, what is going on!? Trust me, these steps will set you up for success, so take the time beforehand to do it right and I promise you the sales will follow. Along the same line as your logo and brand images, you want to make sure that your product images are TOP NOTCH. This can be accomplished with just a smartphone but if you have access to a nice camera (or someone who does) I’d recommend using it to take your product pictures. Lighting is key for these photos. I use the Inkeltech Ring Light - 18 inch 3000K-6000K Dimmable Bi-Color Light Ring to help brighten up my settings. Pay close attention to what you have in the background of your images and if you are building products that people will use, take some photos of people actually using them. It’s the perfect opportunity to have your wife/husband give modeling a go. Etsy allows up to 10 photos per listing. I recommend taking advantage of this and capturing plenty of shots so you can easily fill all 10 slots.

A few other photography product recommendations (this is what I use):

Camera- Sony Alpha A6100 Mirrorless Camera

Tripod- PHOPIK 77 Inches Tripod, Lightweight Aluminum Camera Tripod

STEP 6: Create your Etsy Account

Now it’s time to actually jump into Etsy and get your products listed! The beauty of Etsy is there is no fee to get started. They do offer a premium account for 10 bucks a month, but I do not recommend that when you are just getting started. The sign up process is very straightforward and only takes a few minutes to complete.

STEP 7: Build your Product Listings

Etsy, along with just about any site out there, leverages a thing called SEO or search engine optimization to help people find your listings. There are a lot of other factors at play that Etsy uses to rank both a shop and a listing that is beyond the scope of this post, but the basics of SEO are important to consider when building out a product listing. SEO is essentially the way to allow search engines to determine what your listing is about. There are a ton of resources out there explaining SEO way better than I can, but it all boils down to Keywords. Think about your product and think about what you would type into google to find that exact item. You want to use descriptive language to help google (and users) easily identify your listing.

TITLE

In the title of your listing I recommend including a combination of several keywords. An example of this is as follows. Take my Floating Succulent Shelves. I title them:

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Who Earns More carpenter or bricklayer?

Bricklayers £42,034. Carpenters and joiners £41,413.

architectsjournal.co.uk - Brickies 'earn more than architects'

A poll of 320 members by the Federation of Master Builders (FMB) found that small builders across the UK were paying an average annual salary of £42,034 to brickies. This compared with a median annual pay of £38,228 for architects across the UK stated by the Office for National Statistics in its draft 2017 earnings figures. Floorers, scaffolders and plasterers all earn more than architects, according to the FMB report. One firm was paying London bricklayers £90,000 a year. FMB chief executive Brian Berry said: ‘Money talks and, when it comes to annual salaries, a career in construction trumps many university graduate roles. ‘The average university graduate in England earns £32,000 a year, whereas our latest research shows that your average bricky or roofer is earning £42,000 a year across the UK. ‘In London, a bricklayer is commanding wages of up to £90,000 a year. Pursuing a career in construction is therefore becoming an increasingly savvy move. ’

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