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websitebuilderexpert.com - 15 Best High-Margin Products to Sell Online - Website Builder Expert

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Where to Sell Your Products

You’ve done your research, worked out your potential profit margins, and chosen the high-margin products you want to sell. Now you just need somewhere to sell them!

Selling Through an Ecommerce Builder

All that work finding your high-margin product, and you’re going to trust a third party to sell it? For those of us who like to keep everything on track, an ecommerce builder is the way to go. Compared to a marketplace, it is more of a time investment but the amount of control you get in the long run can’t be ignored. Additionally, builders like Shopify and Wix make the process more accessible than ever. Wix has the best website features out of all the builders we’ve tested, with a features score of 4.4 out of 5. It’s also great value, making it perfect for beginners starting a small online business. Shopify meanwhile is the king of sales features with an impressive 4.5 out of 5 for its sales tools, and has all the scalability and inventory you need for running a big store with many products. Shopify and Wix are great options for building an online store rather than just on a marketplace. In our research Wix got an overall score of 4.7 out of 5 due to its ease of use, great features, ecommerce capabilities, and good help and support. Shopify got a score of 4.6 out of 5, because it’s a fantastic all-round ecommerce builder that has great sales features and offers lots of payment options, but is a little trickier to use than Wix. Remember, there’s no rule that says you can’t sell on both your own website and a marketplace! Multichannel ecommerce made an estimated $350 billion in 2021, so it’s even in your best interest to find multiple platforms. Make sure you check out our guide to ecommerce website builders to find the one that’s right for you.

Selling on a Third Party Marketplace

The other way to sell your high-margin products is to use a third-party marketplace such as Amazon, Etsy, or eBay. These are well-known and well-trusted platforms where millions of people make online purchases. Competition is fierce, and you’ll have to pay a fee to the marketplace provider – but you get an instant audience ready to buy.